Now made Italy with top quality ingredients, American Blend shaving soap new formula, embodies the pinnacle of modern craftsmanship. Its rich, dense, creamy and easy to assemble foam is characterized by a hyper hydration of the skin that will accompany you throughout the day
The new formula designed by end it is an elegant call between the old and the new world
MANGO BUTTER: reduces inflammation and redness
Contains oleic acid, palmitic acid, polyphenols and phytosterols: this mix of active ingredients has an anti-inflammatory, soothing and emollient action on the skin stressed by shaving.
BEEF TALLOW: form a protective patina on the leather
Free of particular intrinsic properties, this element however guarantees the skin a high protection from the razor blade, favoring its sliding without any jamming.
ARGAN OIL: soothes, moisturizes and reconstructs.
Among the finest oils in the world, Argan is a miracle for the skin. In shaving products, it guarantees a repairing and regenerating action while the emollient and soothing triglycerides help to rebuild the lipid mantle of skin stressed by the razor blade.
JOJOBA OIL: softening and elasticizing
Assimilable to Argan oil as a property (even if less rich in absolute terms), Jojoba oil guarantees an important softening and elasticizing effect during shaving.
CASTOR OIL: gives body and structure to the formula
Surely the least valuable of the plant elements present, however, it represents the backbone of the formula. Its high density blends perfectly with the formula, strengthening and making the task of the Beef Tallow more noble, giving body and structure to the shaving soap both during assembly and when applied with a brush.
COCONUT OIL: nourishes and increases sliding
At the base of every vegetable shaving soap, coconut oil gives the shaving soap smoothness, contributing substantially to nourish the skin of the face, avoiding dehydration
The flagship fragrance American Blend captures the essence of a traditional shave. Inspired by Rive Gauche Pour Homme (2003) by Yves Saint Laurent, the scent brings to mind the breeze of pleasant summer nights with herbaceous amber notes, wrapped in leather scents on wooden bases, leaving an incredible feeling of wellbeing